​Deliver Hyper Targeted Ads
Using Hyper Targeted Data
Pelée Handles The Entire Ad Process
Step 1
Identify Target Audience
Choose between a location based or address based campaign using Pelée's Back Step or Intent to Home offerings.
Step 2
Acquire Data
Pelée Ads uses our own Pelée.AI data tool to pull targeted locations and addresses to fuel your campaign.
Step 3
Develop Ads
We handle the ad creation process by creating ads for your campaign. We'll make sure your feedback is incorporated so the right message is delivered.
Step 4
Serve Ads
Serve hyper-targeted ads to your audience. Pelée will track campaign performance and ensure continuous improvements.
The Data Pelée Provides
Delivering hyper-targeted ads is only possible with the best data. Pelée AI's Data Tool pulls customizable address data used to map locations for intended ads
Weather Events
Pull addresses of locations effected by recent weather events
Location Targeting
Define addresses based on zip codes, cities, and specific neighborhoods
Household and Residential
Pull a variety of address types from both residential and commercial
Pelée.AI's Data Tool
Pelée.AI's Internal data tool pulls data based on prompts, such as “A hurricane is set to directly hit Tampa, FL tomorrow. Give me a reasonable list of addresses with likely roof damage priced over $500k."
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We then use our address matchback solution to match IP addresses of the users in each of these locations to deliver them ads on their connected devices.
Pelée.AI Ad Products
After target audience and data is defined, we help you decide which of our offerings best fits your needs.
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Back Step
Back Step tracks the IP addresses of people’s movements from up to 6 months in the past.
Geofence venues, businesses, and common areas to track and deliver ads to specific audiences based on their past movements.
Intent to Home
Intent to Home directly targets pre-defined addresses
Deliver ads to the defined location based on search history to improve purchase intent or general locations based on geography
